Storytelling: The Fundraiser’s Secret Weapon for Donor Retention

Today, the effectiveness of recurring giving programs will determine which nonprofits succeed and which ones will fail.   Donor retention has fallen to 41%, down from 50% just five years ago...

American Alliance of Museums Annual Meeting and MuseumExpo 2013

>Big River is looking forward to attending AAM Annual Meeting & MuseumExpo on May 19–22 in Baltimore, Maryland. With over 150 substantive program sessions,  dozens of thought leader presentations...

Who’s Using It: Case Alumni Association

                      A need to finance laboratory equipment at Case School of Engineering has inspired the launch of CaseStarter, a fundraising...

Highlights From the 2013 American Museum Membership Conference

Big River was delighted to attend the 31st American Museum Membership Conference in Atlanta, Georgia to hear from leading membership managers across North America and beyond. These membership...

Top 5 Storytelling Components for Nonprofits

The concept of using storytelling techniques to communicate messages is anything but new. But there is always room for improvement.  New digital tools such as social media and mobile are not just...

Ten Video Tips for Nonprofits

Donors today have less time and more options than ever before. You only have a few moments, if not seconds, to capture their attention, communicate your message, and present a call to action. A well...