Crowdfunding Saved Lady Liberty

    The Statue of Liberty, which has long been an iconic landmark in NYC and an important symbol of our nation, might not stand in New York harbor were it not for crowdfunding. The statue...

Resources For Educators Seeking Financial Support

  The other day I received an email out of the blue asking us to share this information to support America’s teachers.  Of course, we’re happy to help! The following list of resources...

If You’re Not Using Landing Pages, You’re Leaving Money On The Table

Landing pages are magical.  They can mean the difference between a successful campaign and a miserable flop. Before you can effectively tap into that magic, it is important to understand the...

Boost Donations With A Google Ad Grant

  Partner Post from Updentity   75% of donors go online to determine where to give time and money.  More than likely, your new donors will come to your organization through your website –...

Big River Introduces Enhanced Content Editor

Most donor commerce is inspired by compelling content.  At Big River, we believe it should be possible for nontechnical users to create pages that come alive with exciting text, engaging images and...

Fundraising Lessons From #PrimeDayFail

  If you’ve been enjoying #primedayfail tweets as much as I have, it may be hard to think back 48 hours, but let’s try.  Really, Amazon’s “Prime Day” was a genius idea, poorly executed.   There...